Cole Preston is the Managing Director at Generational Equity, LLC, based in the United States. He has been with the firm since August 2021.

Prior to his current role, Cole served as the Senior Vice President of Mergers & Acquisitions at Generational Equity from September 2007 to August 2021.

Before joining Generational Equity, he was the Vice President of Professional Services at RSM EquiCo from June 2004 to September 2007.

Cole also founded Preston Capital LLC, where he worked from January 1997 to January 2023.

He is located in Newport Beach, California.